SEO Essential Tools and Plugins (Notes)

set up essential seo tools and plugins: google search console google analytics yoast seo plugin

find keywords that customers search for find long tail keywords with Google Suggest find keywords with the Google Keyword Planner spy on online communities

keyword-optimize your content use your keyword in the first 100 words of your page use your keyword in the beginner of your title tag use short URLs that include your target keyword use your keywords in a H1, H2, or H3 tag

find and fix technical seo issues and errors make sure that your site is mobile-friendly with Google Mobile-Friendly Test ID crawl errors in the Google Search Console using the Coverage Report improve your site’s page speed with Google’s PageSpeed Insights and WebPageTest.org

create content designed to rank in google create awesome content with the Skyscraper Technique first, find a piece of content in your industry that’s popular next, create something even better finally, promote that content break your content down into chunks make sure to cover everything there is to know about your topic you want to double down on content formats that are working best right now

build links to your website build backlinks using link roundups build links using strategic guest posting: publish your guest post on respected sites in your niche